Seoul-based brand thisisneverthat and New Balance have again joined forces to introduce the fan-favorite New Balance 550 in three brand-new colorways. New Balance and thisisneverthat have built quite a connection in recent years; the duo has consistently brought innovative looks to some of New Balance’s most popular models.
However, their latest project may be the best one yet, as it sees the 550 receive a fresh new take. Dressed in three color options, including brown, green, and pink, the thisisneverthat x New Balance 550 features a soft canvas upper with cracked leather “N” logos on the sides, providing a premium feel. A solid black rubber outsole provides contrast, whilst thisisneverthat branding can be located on the tongues and heels.
Official imagery of this collaboration is now finally available, and you can purchase the Thisisneverthat x New Balance 550 Collection on the 24th of August via thisisneverthat.com.
Looking for a pair of New Balance 550? Get them at Sneakersnstuff
Name: thisisneverthat x New Balance 550
Colorway: TBC
Article number: BB550BC
Release Date: August 24th, 2023
Price: $120
