Sneakersnstuff Berlin opened its doors for the first time on December 9th 2016. The 3000 square feet (280 square meters) store is located in the old White Trash restaurant on Schönhauser Allee 6/7 in the Mitte. Once again, the interior design was entirely created by Jenny Askenfors of Bofink Design Studio and inspired by Sneakersnstuff’s …
The Stockholm based brand BACK has been a part of the selection here at Sneakersnstuff since fall 2013. We thought it was about time to get to know the founder and designer, Ann-Sofie Back a little bit better so we had a chat with her. We were curious about the brand, her latest inspiration and …
Let’s talk about the BACK Fall/Winter 16 collection Read More »
Conceived back in 1997 the Nike Air Max 97 was an instant icon. Pioneered by the youth of the Italian streets the silhouette has found a place in may people’s hearts right across Europe. In anticipation of Wednesday’s release Sneakersnstuff linked up with London based photographer Andre Titcombe and stylist Coco Mell to capture one of Nike’s …
The life of a forest is a story of many wonders. From the early years of a tree starting out as just a seed to the last days of a towering giant in the dense landscape. Bitter winters and seductive summers the forest is a place of discovery and mystique. With the fresh air on …
This December sees Sneakernstuff partnering with Reebok Classics to profile our Stockholm team. We asked each of them a selection of questions about their time at the store, what they are currently listening to and what gets them going in morning. Without further ado check the interviews below: Mogge How long have you been part of …
Meet the Sneakersnstuff Crew with Reebok Classics Read More »
You know the deal by now. Every Yeezy drop is the same. We’re that girl in Dumb Dumber, and you are Jim Carry… l’ll admit that I do admire your positive attitude. This time around though, we also have to admit that we screwed up. It was probably the worst Yeezy release experience we have …
Sneakersnstuff is the next stop on the adidas Consortium Tour. Since our inception basketball has run through the DNA of our brand. So to have the opportunity to contribute our vision and Swedish aesthetic to the adidas D Rose 7 PK is an honour. Four those of you that need the background check on the …
Last Wednesday saw the in-store release of the Sneakersnstuff and adidas Originals ”Stockholm pack”. In fitting style for the release the weather was typically Swedish; cold, dark and rainy. That didn’t prevent the huge turnout of some of Stockholm’s finest descending on our Stockholm store to enjoy a live performance from Swedish singer of the …
adidas Originals Stockholm Pack Launch at Sneakersnstuff Stockholm Read More »
In anticipation of the launch of the Nike LunarCharge that releases tomorrow, November 18th, Sneakersnstuff have teamed up with Berlin based photographer Sina Lesnik to profile 3 inspiring, Berlin locals to get the low down on Sneakersnstuff’s newest city. This shoot took place in the shell of the new Sneakersnstuff store (the old White Trash) which is …
Nike LunarCharge photo shoot at Sneakersnstuff Berlin Read More »
20 years in the game is a big achievement for anybody. So when Sneakersnstuff were invited to commemorate 20 years of the iconic Reebok Question, one of Basketball’s most important sneaker silhouettes and Allen Iverson’s first signature shoe, the design approach looked to the traditions of gifting luxury items to MVPs, high achievers and people …
In recent years, we have seen a dramatic increase in traffic on many sneaker releases. As an independent store with huge passion for sneakers, it is amazing to see over 100 000 people in 15 minutes, all trying to buy the same 300 pairs of Yeezy’s. Needless to say, Sneakersnstuff today has a way bigger reach …
This Saturday Chicago soul artist BJ the Chicago Kid was in Stockholm to play The Stockholm Jazz Festival. Sneakersnstuff was his first stop in town where he picked up the Raf Simmons x adidas Stan Smiths, the Air Jordan 3 Retro and the Nike Zoom Chazpuka. An avid sneaker collector he often choose comfort over anything …
BJ the Chicago Kid visits Sneakersnstuff Stockholm Read More »
Work has started on the new Sneakersnstuff Berlin location. Located at Schönhauser Allee in the heart of Prenzlauer Berg, Sneakersnstuff Berlin is set to be our largest store yet. Follow @sneakersnstuff and @sneakersnstuff_berlin for all the latest developments regarding the store which is set to open this fall. 10 points to whoever can spot the location!
Last weekend saw Sneakersnstuff set up The Projects at Sneakerness Paris. The Projects is a travelling showcase of all the projects we have worked on over the years with some of the industries most loved brands. This was the first chance people had to see our collaborations with adidas, New Balance, Puma, Asics, Reebok and more …
Fresh of the back of last week’s extensive adidas NMD drop, adidas invited Sneakersnstuff, along with some of the industries finest along to Paris, France to be immersed in a full NMD experience. The event was positioned around adidas and the NMD bringing back the initial spirit of the French Techno music movement of the …
Sneakersnstuff.com – Online raffle Click here to enter our online raffle for the Yeezy Boost 350 Infant. The raffle is open between August 24th to August 25th. We will contact all winners August 26th on how to proceed. We need your immediate response, or we will have to select another winner. Stockholm – In-store raffle To participate in the in-store raffle, …
Hot of the back of our shoot with Alia Loren last week for the Nike Air Max 1 Ultra Flyknit, comes the first in a series of Sneakersnstuff Mixtapes and who better to kick of the series than Alia herself. A Resident at London’s Radar Radio she provides sounds that are at the forefront of the underground. With …
To coincide with the release of the new Nike Sock Dart collection, Sneakersnstuff teamed up with Stockholm based photographer Frida Vega Salomonsson to documented three of the Sneakernstuff girls. Focusing on their style, their love of Södermalm and summer in the city. What is the best thing about summer in Södermalm ? Sofia: The hot sunny …
Last night the Sneakersnstuff Stockholm running team were out in full force. Together with Runday and adidas we are training for Midnattsloppet. For those of you that don’t know Midnattsloppet is a 10K race in Stockholm you can check it out for yourself here http://midnattsloppet.com/. We took part last year but for 2016 we have been training harder …
The Gazelle is undoubtedly one of the most famous and iconic shoes ever produced by adidas and has a long history dating back to the middle 60s. Although the shoe may be viewed as relatively simplistic in a contemporary sense, its unassuming and clean looking silhouette has endeared it to its many fans ever since …
Zlatan’s final International game was always going to be an epic event regardless of where and when he was playing, it just so happened to be the final group stage game in the 2016 European championships being held in France during Men’s Fashion week. We happened to be in the area and decided to put …
Recap: Sweden vs Belgium at Sneakersnstuff Paris Read More »
Anyone that passed by the Stockholm store last week would have seen the facade of Sneakersnstuff covered in nostalgic photographs of the early days of the store as well as some snaps from the original New York buying trips. 20 years ago getting your hands on the latest and greatest sneaker release was no easy task. …
Sneakersnstuff London were once again invited to participate in the annual adidas Fanatic football tournament. Unfortunately we had a few injuries the week before the tournament so we drafted in a couple friends of Sneakersnstuff into the team. Everyone was in a happy mood as the sun was shining on the morning of the tournament, hats …
Over the next few weeks Sneakersnstuff Stockholm will be going through some changes. After almost 17 years we felt it was time to give the OG store a makeover. The store on Åsögatan in the influential fashion district of Södermalm, Stockholm will be gutted, blasted and polished to become the premier destination for sneakers n …
This week we temporarily close the Sneakersnstuff Stockholm store to start a full and much needed renovation. Fear not though all your favourite, upcoming release will still be available from the brand new Sneaker Truck, located a stones through from the store doors. The first release was for the latest adidas NMDs, take a look …
Last week Sneakersnstuff founders Erik and Peter headed over to New York to check out the new Converse heat. Whilst in town they sat down with the excellent Classic Kicks podcast to talk about the current trends populating the sneaker sphere, the early days sneaker hunting in the Big Apple and setting up shop in Stockholm. Take a listen …
Sneakersnstuff are proud to be taking part in this years adidas Fanatic Football tournament, the tournament will held at Haggerston Park in East London this Saturday June 11th from 10am – 7pm. Come and support the team, let’s hope we can make NYC again this year. Everyone is welcome! Check out a recap of the …
Saturday 11th sees the release of the Sneakersnstuff x New Balance EPIC Tr ”Blueberry”. Inspired and informed by New Balance’s EPIC football boot from over 20 years ago. The Made In England, 2016 edition comes equipped with a two tone suede upper complete with replica toe stitching that can be found on its utilitarian predecessor. …
To celebrate the release of our Sneakersnburgers pack that we did together with Flippin’ Burgers and New Era we threw a burger party at the store in Stockholm. We treated our customers with our ”Sneakersnstuff Burger”. A burger that contains chili mayo, shoestring fries and a fantastic cheddar cheese. And guess what, everyone seemed to love it! The burger …
Recap: Sneakersnburgers pack release at Sneakersnstuff Stockholm Read More »
Sneakersnstuff went to the beach for inspiration for this one. Let’s present the beach inspired version of one of ASICS most classic silhouettes – the GT-Cool Express. With inspiration from the oceans and sunny beaches, the ASICS GT-Cool Express ”A day at the beach” is created as a tribute to the hot summer days we …
A day at the beach with Sneakersnstuff and ASICS Read More »
Together with New Era and the Stockholm based hamburger joint Flippin’ Burgers Sneakersnstuff have worked on a pack of three 9FIFTY snapbacks to celebrate the mutual love for burgers, caps and sneakers. Sneakersnstuff like burgers… No wait, that’s an understatement: they love burgers! Whenever the Sneakersnstuff crew is travelling around the globe they try to …
Sneakersnstuff and New Era loves Flippin’ Burgers! Read More »
Last weekend we had another amazing night at Champagnebaren in Stockholm. This was the last Dress Code: Sneakers before the summer and it went out with a BANG. Behind the decks we had Fatima Osman, Amir Sela, Nadia Kardar Tehran and Canvas. And to top it off we had invited a couple of special guests – …
Introduced in 2000, 16 years ago more precisely, Nike released the Air Presto. It didn’t take too long until sneakerheads around the globe started to collect this model thanks to a lot of good colorways and the great comfort that the Air Presto provides. A decade and a half later since the release, the icon has …
Thanks to everyone that joined us to celebrate the opening of Sneakersnstuff Paris. Special thanks to adidas Originals and to our line up of dj’s and artists – Vietnaam, Siobhan Bell, Kyu Steed, Ichon and OG Maco, it wouldn’t have been the same without you! Also thanks G’Vine, Belaire, Beluga and Tiger Beer for pouring drinks all …
The Nike Air Presto is set for a new innovated model next week, more specifically called Nike Air Presto Flyknit Ultra. We’re very excited for this new innovation, so we would like to tribute the Presto by doing a slight throwback to where it all began in the early 2000s. In honor of Presto’s history we’ve chosen to …
Babba Canales 25, marketing manager Millennials are like assholes: everyone has an opinion – on them. So does Babba Canales. Her actually being a millennial might lend her views some substance, though. – Young people today are very focused on their needs, and I’m all for it. But you also need to understand what you’re …
Ben Gorham 38, creative director What’s in a smell? Ask Ben Gorham – founder of scent emporium Byredo, entrepeneur extraordinaire, family man and former basketball pro – and you will probably get a rebound: What’s in a dream? Byredo launched in 2006 with a line of four perfumes. A decade after its inception, the Stockholm …
Sabina Ddumba 22, singer Three years ago, Sabina Ddumba’s world rocked. Sort of. Growing up in Fisksätra, a high-rise neighbourhood in Nacka outside of Stockholm, the recent Swedish Grammis Music Awards winner always assumed she was born at the local hospital. Then, newsflash: – One day my older sister tells me “no no, you were …
Care for another success story? Probably not. Most likely, your social media feed, your favourite tv shows, even the dinner parties you try to host once in a while, are pretty much overflowing with these already. It’s the 2010’s: success is everywhere. On the surface, that is. Because we all sort of know this is a mirage. …
adidas Originals ”Celebrate Success” pack exclusive for Sneakersnstuff Read More »
The forth Dress Code Sneakers took place April 1st at Champagnebaren in Stockholm. We had Amir Sela, Johanna Ritscher, Filip Esaiasson from the SNS Crew and Zora Jones from Barcelona behind the decks! And damn, they delivered! We hope you had a great evening. Next time will be a big one so we hope that a lot …
Gary Aspden started his journey with Adidas UK in the mid 90s where he worked with entertainment marketing and was later promoted to the Global Marketing Team. Aspden subsequently went freelance and has initiated many amazing marketing projects for adidas, such as the global launch of adidas Originals, the European launch of Y3 and collaborative …
Gary Aspden talks about the adidas Spezial Spring/Summer 2016 collection Read More »
On March 16, 1966 – 50 years ago more specifically – the Van Doren Rubber Company opened up in Anaheim, California as a small family-owned factory with big dreams. Their shoes were soon quickly appriciated by skateboarders for Vans’ rugged make-up and rubber sole and were later adopted by the rising subculture. Today, on Vans’ …
The Spring has finally arrived to the capital of Sweden! Between November and the beginning of March there’s plenty of snowy, sandy and wet sidewalks, so we tend to wear sneakers that can take a beating of dirt. Now when the streets are getting cleaned for the upcoming Spring, we finally have the chance to …
Sneakersnstuff presents the Nike “Perforated Suede Pack” Read More »
Here in Sweden we spend several months under very cold and snowy conditions, but after a way too long winter can we now finally look forward to some warmer and brighter months (FYI: Here in Stockholm the sun goes down as early as 2 PM in the Winter and as late as 11 PM during …
What can we say – we like pizza and burgers. It has been a staple in our food chain since childhood, since we started to travel to USA and we have no plans to stop eating it anytime soon. So there is really nothing more to this than a tribute to the best food in …
Oh, what a night! A lot of happy faces and another full house at Champagnebaren in Stockholm. Fatima Osman, Mogge and Mack Beats killed it. The music was fantastic! And for all of you that didn’t make it, Swedish rapper Jaqe was there to perform his new song ”Förbannelsen”. Big tune! Thank you all for …
25 years ago, 1991 to be exact, Nike released the now classic Air Huarache which became a very popular shoe – especially amongst Londoners in UK. One year past by and in 1992 Nike released a upgraded version – the Air Huarache International, which were a more simplistic version of the previous one where Nike …
Sneakersnstuff presents the Nike Air Huarache International ”Cloud and sky” pack Read More »
Believe it or not but there was a time when you couldn’t get into any clubs if you had sneakers on your feet. About a year after we opened Sneakersnstuff in 1999 Erik and Peter decided to open up a club where you had to wear sneakers to get in. The venue was the legendary Södermalm …
Sneakersnstuff London celebrated the launch of the eagerly awaited PUMA x Sneakernstuff ”Swedish Camo Pack” February 4th with a few cold beverages and the owners favourite food – burgers from Meat Mission. The setting was perfect for night of camouflage, laughs, drinks and burgers with great tunes from DJ Chloe Dee. Little Frieda made a guest appearance …
Recap: Swedish Camo Pack release party in London Read More »
We had the honor of having Michael Dupouy as a guest during the official launch of his latest ALL GONE book at our store in Stockholm! Thank you all who came by for some chitchatting and some brewskis. The very few copies that are left are now available online at Sneakersnstuff.com. Thanks to ASICS and Pripps Blå …
